Schmidt Zeevis

Rotterdam, Netherlands

Schmidt Zeevis

Rotterdam, Netherlands

With Spotlight, Schmidt Zeevis became discoverable in a new era of search.

How Schmidt Zeevis increased visibility across Google, Maps and AI by structuring their offering for modern search.

Schmidt Zeevis Rotterdam, Boat, fish
BISOUS

+25%

Increase in map impressions

+25%

Increase in map impressions

+29%

More guests requesting directions

+29%

More guests requesting directions

+11%

Increase in phone calls from search

+11%

Increase in phone calls from search

From unclear search presence to clear guest intent

From unclear search presence to clear guest intent

Visible, but not clearly understood

Showing up without clear relevance

The restaurant appeared in search, but not always when it mattered most.

Hard to understand the offering

Guests could not quickly see what Schmidt Zeevis was known for.

Limited insight into discovery

It was unclear which searches actually led guests to the restaurant.

Without

Powered by

Visible, but not clearly understood

Showing up without clear relevance

The restaurant appeared in search, but not always when it mattered most.

Hard to understand the offering

Guests could not quickly see what Schmidt Zeevis was known for.

Limited insight into discovery

It was unclear which searches actually led guests to the restaurant.

Without

Powered by

After switching to

Powered by

Clear in search, easier to act on

Showing up for the right searches

Schmidt Zeevis now appears when guests search for what they actually offer.

Instantly clear to guests

It was unclear which searches actually led guests to the restaurant.

More high-intent actions

Better search matching led to more direction requests and phone calls.

After switching to

Powered by

Clear in search, easier to act on

Showing up for the right searches

Schmidt Zeevis now appears when guests search for what they actually offer.

Instantly clear to guests

It was unclear which searches actually led guests to the restaurant.

More high-intent actions

Better search matching led to more direction requests and phone calls.

The shift

Schmidt Zeevis started showing up in the right searches

Schmidt Zeevis did not just aim for more visibility. They made their offering clear enough for search tools and AI to understand. By structuring their descriptions and aligning them with what guests actually search for, they started showing up in the moments that matter. That clarity led to more relevant visibility and more guests taking action.

Did you know

Clear restaurants match more searches

Most guests still use Google, but AI is changing how restaurants are recommended. Search tools look for clear signals about what you offer and who it fits. The clearer your restaurant is, the easier it is to match you with the right guest intent.

What Schmidt Zeevis did

Structured their offering for modern search

Schmidt Zeevis used Spotlight to improve how their restaurant appears across Google, Maps and AI tools. They clarified their descriptions, structured their information and aligned their keywords with what guests actually search for. This made it easier for search engines to understand what they offer and match them with the right audience, leading to more relevant traffic and more guest actions.

Built for owners who want more

More freedom, more control, more ways to grow.

Built for owners who want more

More freedom, more control, more ways to grow.

Built for owners who want more

More freedom, more control, more ways to grow.